Bally Technologies, Inc. employs the services of Defero Media to design the information architecture for a custom learning management system (LMS). Bally will be able to produce content courseware centrally, and deploy to their global organization with ease. A suite of Web 2.0 technologies will allow the innovative juggernaut to constantly adapt the application to changing topical needs.

Posted by Kate Thompson / October 2007

Defero designs “real estate e-marketing in a box” for the acclaimed Summit at Brian Head outside of Las Vegas. Micro-targeted email programs, events, open-houses, and registrations are facilitated seamlessly with Defero’s marketing technology.

Posted by Kate Thompson / October 2007

Aristocrat, Bally, and WMS unite to throw the biggest bash of the year in Las Vegas at the Global Gaming Expo. Defero provides a turnkey event management system allowing the gaming companies to electronically invite, register, credential, and allow access to the event at the House of Blues Mandalay Bay. Branding is extended to printed materials, promotional items, and even cigar bands!

Posted by Kate Thompson / October 2007

Defero releases its most pioneering e-learning application to date, allowing Dr. Fred Johnson of InitiativeOne to offer companies a competitive advantage through a new, innovative online leadership and team building platform – customizable to each client’s particular needs.

Posted by Kate Thompson / October 2007