Defero’s own Eric Brandt, CEO, was featured in a Phoenix Business Journal aritcle late January that suggests the economic downturn is not slowing down everyone. The article features several local advertising, marketing, and public relations firms like Defero that are experiencing, as Mr. Brandt put it, an inverse relationship with the current economy. Despite the state of things, Defero is keeping quite busy and is both hopeful for the future and eager to see what exciting new things are to come.

Posted by Angelica Kenrick / February 2009

On February 1st, 2009, Andy Parnell was promoted to the role of Defero’s COO. In only a short year at Defero, Andy has demonstrated a level of expertise across multiple divisions as the Solutions Architecture Executive Director which more than qualifies him for his new role at Defero. Andy has over a decade of experience in the technology sector with experience ranging from sales and marketing to project management and partner relations. He has vast experience in brand development and creating a presence in target markets while driving revenue and managing partner solutions, leading Defero in progressive thought processes through the confluence of his tech, marketing and public relations skill sets. Defero looks forward to having Andy take the helm as COO helping the company leave its footprint as Defero moves into new and emerging markets.

Posted by Angelica Kenrick / February 2009

Defero held its fourth annual FBR open event earlier this month. At the 16th hole, Defero hosted clients who all helped benefit to the Thunderbird charities. The beautiful weather was just the icing on the cake that helped make this event such a resounding success.

Posted by Angelica Kenrick / February 2009

Defero wishes to congratulate Kevin Fry of Arizona who was announced as the official winner of Coldstone Creamery’s iMix America contest . Special recognition goes to Noelle Malindzak of California who came in second place with her Berry, Berry Chocolate iMix creation. The contest was driven by online votes from customers for their favorite contestant’s iMix Coldstone Creamery concoction which garnered over 6 million impressions to the iMix Web site.

Posted by Angelica Kenrick / February 2009