Archive for March, 2009

Getting Involved

In keeping with Defero’s goal to maintain relevancy both today and tomorrow, CEO Eric Brandt has recently become an active member of both the American Advertising Federation and the International Association of Business Communications (IABC) . Both of these memberships offer a wide variety of networking and educational opportunities that will encourage growth in the industry and help Defero maintain its presence in the digital marketplace.

Posted by Angelica Kenrick / March 2009

Pomp and Circumstance

Defero extends a big congratulations to Scott Patten for his recent graduation from the grueling, year-long Business Analyst program. Scott is the first to complete the Business Analyst program, and he has demonstrated an unmatched work ethic during his quick rise within the organization, leaving behind some big shoes to fill for the next Defero Business Analyst.

Posted by Angelica Kenrick / March 2009

Traditional Meets Digital

Defero’s continued partnership with Marshall-Fenn proves to be an excellent example of how a digital and traditional agency can work together with continued wins. Most recently, Toronto-based Marshall-Fenn and Defero have collaborated on projects for Mt. Sinai Hospital as well as Sun Media , one of Canada’s largest newspaper publishers. Marshall-Fenn tapped Defero’s digital expertise to extend the range of services offered to these clients, further extending their value and standing as a full-service agency.

Posted by Angelica Kenrick / March 2009