Beloved national packaged meat supplier Bar-S turned to Defero to crank up the heat and make their digital presence sizzle.
Make It Sizzle
DEFERO'S DIGITAL TRANSFORMATION
AND REFRESH
The Main Course
Redesigned and Rebuilt Website
New Look
And Feel
World Class
Product
Locator Tool
Individual
Product Pages
Bringing The Fire
Engaging, multi-format
social posts
directing to articles & recipes
6x
Increase
Ongoing web traffic
Email Acquisition
Through multiple platforms
64,000+
Active email subscribers with open
rates greater than 80% and click-through rates
greater than 50%
8
Awards
2019
Azima Tim Awards
Digital Mastery
Email Marketing
Integrated Consumer Campaign
International Horizon Awards
GOLD
Advertising: Integrated Campaign
Email - Newsletter
Communicators
Distinction
Integrated Campaign
2018
Azima Tim Awards
Digital Excellence
Digital Transformation
International Horizon Awards
GOLD
Websites - Consumer Information
Email - Newsletter
A Spot At Our Table
Still Hungry?
Learn more about our influencer strategy
The Power of Integrating Influencers
Incorporating influencers to amplify a full-surround brand strategy